Kaepernick ads spark boycott call but Nike seen benefiting

Kaepernick ads spark boycott call but Nike seen benefiting Reuters By Daniel Trotta (Reuters) - Protesters burnt their Nike shoes, investors sold shares and some consumers demanded a boycott after the footwear and apparel maker launched an advertising campaign featuring Colin Kaepernick, the NFL quarterback who sparked a national controversy by kneeling during the national anthem. But the brand recognition that comes with the campaign may be just what the company wanted, and marketing experts predicted it would ultimately succeed The post Kaepernick ads spark boycott call but Nike seen benefiting appeared first on Firstpost. FirstPost Unsubscribe from these notifications or sign in to manage your Email Applets.